How to Reincarnate E-Waste

In the electronics recycling business, the benchmark is to try to collect and recycle 70 percent, by weight, of the devices produced seven years earlier…. Apple exceeds that, typically reaching 85 percent, including recycling some non-Apple products that customers bring in.

That means Apple will have to get hold of and destroy the equivalent of more than 9 million of 2009’s iPhone 3GS models this year around the world. With iPhone sales climbing to 155 million units in 2015, grinding up Apple products is a growth business.  Apple said it collected more than 40,000 tons of e-waste in 2014 from recycled devices, including enough steel to build 100 miles of railway track.

Brightstar Corp., based in Miami, Florida, TES-AMM in Singapore, Hong-Kong’s Li Tong and Foxconn Technology Group, the most famous manufacturer of iPhones, are part of a global network of recyclers that agreed to more than 50 rules, ranging from security, to insurance, to auditing, in the destruction of the phones.

The process starts at hundreds of Apple stores globally, or online, where the company offers gift certificates to lure iPhone owners to sell back their devices….Once Apple’s partners decide a phone must be scrapped, a deconstruction process begins that is remarkably similar to Apple’s production model, only in reverse.

Apple pays for the service and owns every gram, from the used phone at the start to the pile of dust at the end, said Linda Li, chief strategy officer for Li Tong. The journey, consisting of about 10 steps, is controlled, measured and scripted through vacuum-sealed rooms that are designed to capture 100 percent of the chemicals and gasses released during the process, she said…

While some brands salvage components such as chips that can be used to repair faulty phones, Apple has a full-destruction policy.“Shredding components takes more energy than repurposing,” Li said. Li Tong works with other customers to advise on how to design products that are easier to deconstruct, taking cameras from smartphones for reuse in toy drones, and adapting screens from Microsoft Surface tablets to use in New York taxis, she said.  Apple shreds its devices to avoid having fake Apple products appearing on the secondary market.

And once it’s ground into shreds, what becomes of your old iPhone? Hazardous waste is stored at a licensed facility and the recycling partners can take a commission on other extracted materials such as gold and copper. The rest is reincarnated as aluminum window frames and furniture, or glass tiles.

Where iPhones Go To Die ( and Be Reborn), Bloomberg,  Mar. 13, 2016

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